5 [Underused] Google Analytics Features

google analyticsGoogle Analytics is a powerhouse tracking and reporting tool and along with it comes a comprehensive suite of Google Analytics Features.

It is only natural that some features will be missed.

But as a digital marketer, I am always exploring and pushing the boundaries of the tools in use.

Here I have compiled a simple list of some less known (in my opinion underused) Google Analytics Features.

Let’s take a look at what these are.